USA is one step ahead when it comes to the development of Word of Mouth. Buzzador is a member of the American organisation WOMMA and complies with WOMMA's ethical rules. The rules can be read here: http://womma.org/ethics/code/.

This is how we comply with Womma's ethical guidelines:

Transparancy

The Buzzador should always inform that they are a Buzzador, that they have been given the product/s and that they are attending a campaign.

Honesty

The Buzzador should always communicate their own honest opinion with their own words. It doesn't cost anything to be a Buzzador and the Buzzador is not being paid for their attendance in a Buzzador campaign.

Responsbility - taking

To be a Buzzador one most be 15 or 18 years of age depending on in which country they are buzzing. Buzzador does not market products that Buzzador considers not to comply with the consumer's expectations. Buzzador does not market tobacco, alcohol, illegal games, political or religious messages.

Privacy

The Buzzadors identity is not revealed to the client unless the Buzzador has agreed upon it.

Laws and rules

Buzzador's policy is to comply with national laws and rules, mandatory as well as optional rules.